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Lifestyle business gives you freedom. HOW?

Lifestyle business gives you freedom to live your desired lifestyle, being who you truly are and monetizing your knowledge, skills, talents, passion and expertise.

If your desired lifestyle is travelling and exploring the world, while doing business and earning a good living and more, no worries at all – we will teach you how to choose your business area, develop a scalable business model and products pipeline that allows you to combine business and travel – having the ability to work from anywhere and earn as much as you aim for and more. Especially, if you feel tired from all that corporate and admin machine.

If your desired lifestyle fits the corporate job lifestyle, but you have reached the ceiling of income that your corporate role allows, no worries – you can develop your lifestyle business around that – keep your corporate role and learn how to productize and monetize your knowledge, skills and expertise in parallel to that. So, you can keep your corporate job and have the earnings that you desire.

If your desired lifestyle is to have more time to spend with the kids and family and do the job that you love, no worries at all. We will teach you how to scale your business online so that additionally to your hands on craft or projects, you will have additional recurring revenues generated productising your skills, knowledge and expertise in online products and services that sell 24/7. And you will have more time to enjoy with your kids and family.

Maybe your desired lifestyle business is a combination of part time corporate work, freelancing and consulting or crafting some goods, balancing a corporate environment flavour with home business environment.

Whatever your desired lifestyle is that you would enjoy having – it all starts with self awareness and clarity of what exactly it is that you want and learning what lifestyle business development strategies and tactics you need to apply.

Come and join us on this exciting journey! Click here to join and discover how: success-engine.com/skyrocket

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Share your knowledge: become a millionaire!! Live in Barcelona!!

If others could do that, so can you. Come and join this session to discover how to benefit and profit from the knowledge, skills and expertise that you already have.

You don’t even need to leave your current job or business, just learn how to develop a system, approach and use the tools that will help you profit massively and exponentially from the skills, knowledge and expertise that you already have. If you are not yet doing it, you are leaving money on the table!

I invite you to join this session and discover how to become a successful infopreneur.

Infopreneur is a professional or entrepreneur who knows how to:

  • Take the knowledge that’s already in their head,
  • Put it in a digital or physical product that benefits customers life or business,
  • Enjoy the freedom lifestyle and exponential business development.

Applied knowledge equals power, shared knowledge brings profits. Infopreneurship brings recurring revenues 24/7!

Why you can do it and you can start now:

  • You need only your own experience,
  • Work from anywhere, only in your available spare time,
  • Plenty of guidance available from me,
  • Powerful, intuitive, easy-to-use technology available to help you,
  • Can be set to run hands-off, on auto-pilot,
  • Scalable: you can take it as high as you want,
  • No time limitations. Grow your business as fast or slow as you like,
  • Potential for recurring revenues and income 24/7 for the long term.

If you are not yet benefiting and massively profiting from the skills, knowledge and expertise that you already have, if you have limited income and not yet skyrocketing your business and entrepreneurship exponentially, it is time to join this session and finally create opportunities to have the freedom lifestyle and business that you enjoy.

Come and join this session to discover how and takeaway practical tools, advice and strategies that will help you to succeed. It is easy, when you know how and take action.

You will also have an opportunity to win a couple of great prizes in the session:

  • The Success Planner book (impactful tools and valuable strategies to unlock your passion, achieve your goals and reach ultimate success) – the most active participant will receive a copy of this book.
  • “Master the Power of LinkedIn for Your Business” Online course – prize draw, the winner’s choice – which course to take.

Who is this for: Entrepreneurs, business leaders, professionals, freelancers, consultants or aspiring to be. It’s the success key to enhance your business development and recurring revenues.

When: 6 June at 19:00 – 21:00.

Where: Coco Coffice, c/Manso 17, 08015, Barcelona, Spain

Why: Discover how to enjoy the freedom lifestyle and exponential business development.

How to join: CLICK HERE TO GET YOUR TICKET

About Inga Ezera: the founder of the Success Engine company, believes, that our success engine is inside each of us – we just have to find the right gas to fuel it up. She is an empowering and inspirational Personal Brand development partner and helps ambitious and dedicated entrepreneurs, business leaders and aspiring entrepreneurs like yourself to unlock their highest aspirations, think bigger, get crystal clear clarity and success strategies to achieve their ambitions and sky rocket their business and career quicker, smarter and bolder. She is dedicated to inspire you to think bigger and to empower you to achieve your goals and take you to a place in your life where anything is possible.

LinkedIn: https://www.linkedin.com/in/ingaezera/

Facebook: https://business.facebook.com/IngaEzeraBranding/

The Success Planner: http://thesuccessplannerbook.com/

Master The Power of LinkedIn for Your Business – live in Barcelona!

If you are not yet benefiting from LinkedIn opportunities and not yet expanding your business exponentially through social media, especially LinkedIn, then it’s time for you to take part in this event and finally start profiting from opportunities that LinkedIn offers.

If you’re an entrepreneur, freelancer, consultant or business owner – looking to up your social media impact game to skyrocket your business, then this event is for you. Come and join!

If you want to ensure that it’s much easier to attract your ideal clients and your target clients find you themselves and bring their friends along, who also need your services, then this seminar is exactly for you. Double your income and revenues though LinkedIn!

About the event:

It’s a totally different strategic LinkedIn impact event that will change your perspective of possibilities and rock your business exponentially. You will discover how to master the power of LinkedIn to accelerate your business development and dramatically increase the number of target clients demanding your services.

I am sharing my impact formula on how to enhance your personal brand, thought leadership and visibility on LinkedIn and rock your business results with customers finding you, coming to you themselves and requesting your services!

The platform is there, if you are not yet benefiting from it and profiting while being there, you are doing something wrong or not doing something that could actually rock your business targets. You have to use it strategically and authentically as per the tips and advice in this session and you will be amazed at the business results and brand loyality that you will achieve. This course is not about the ordinary, this is about authenticity to attract your target customers and rock your business.

I’m Inga Ezera, personal brand and business development partner. I help ambitious and dedicated entrepreneurs like you to develop your personal brand, up your social media impact game and sky-rocket your business by ensuring that your target clients find you themselves and request your services. So you can focus on doing the work you enjoy.

You will discover and learn how:

  • Make more money utilizing the power of social media/online
  • Stop trading your time for 1:1 meetings and get exponential exposure and visibility
  • Reach more people with your message and attract your ideal clients
  • Go from reaching 1:1 to 1:1000s
  • Focus on the work you love
  • Build your social media following with your target audience
  • Grow a list of raving fans and repeat buyers
  • Learn how to build a killer profile that attracts your ideal clients
  • Expand your business through purposeful and impactful networking
  • Ensure your thought leadership to dominate your niche
  • Do all this in less time, with less stress and with a proven impact formula

You will gain:

  • Awareness of 5 strategic tactics to successfully develop your business and impact through LinekdIn,
  • Inspiration to act purposefully and with satisfaction about the results,
  • Practical methods to implement, that bring real business results.

What are you waiting for?

I’m always sad to see talented business owners lose clients and customers, not because of their skills, knowledge or expertise, but because of inconsistency in their brand messaging and not utilising the latest trends to reach a wider audience of ideal clients.

So do you really want to stay where you are currently with your business and not utilise the impactful and strategic approaches to expand our visibility and impact, outreach your competition and get your ideal customers lining up to request your services?

Do you want your ideal clients to go to competitors just because they are not aware or not sure about your services and how you can best help them?

Or do you want to ensure that you have mastered the impactful Power of LinkedIn to dominate your niche with your thought leadership, outreach your competition and ensure your ideal clients know, like and trust that you are the one whos services they need?

I’m excited about the opportunities that mastering LinkedIn strategically for business has given me, I hope you will get that sense of excitement very soon – as soon as you will implement the strategies and action points of this session.

I will also offer a couple of great prizes in the session:

  • The Success Planner book (impactful tools and valuable strategies to unlock your passion, achieve your goals and reach ultimate success) – the most active participant will receive a copy of this book.
  • “Master the Power of LinkedIn for Your Business” Online course – prize draw, the winner’s choice – which course to take.

Who is this for: Entrepreneurs, business leaders, freelancers, consultants or aspiring to be. It’s the success key to enhance your business development.

When: 5 June at 19:00 – 21:00.

Where: Coco Coffice, c/Manso 17, 08015, Barcelona, Spain

Why: Discover how to develop business easier and exponentially.

How to join: CLICK HERE TO GET YOUR TICKET

About Inga Ezera: the founder of the Success Engine company, believes, that our success engine is inside each of us – we just have to find the right gas to fuel it up. She is an empowering and inspirational Personal Brand development partner and helps ambitious and dedicated entrepreneurs, business leaders and aspiring entrepreneurs like yourself to unlock their highest aspirations, think bigger, get crystal clear clarity and success strategies to achieve their ambitions and sky rocket their business and career quicker, smarter and bolder. She is dedicated to inspire you to think bigger and to empower you to achieve your goals and take you to a place in your life where anything is possible.

LinkedIn: https://www.linkedin.com/in/ingaezera/

Facebook: https://business.facebook.com/IngaEzeraBranding/

The Success Planner: http://thesuccessplannerbook.com/

The Power of a Personal Brand to Skyrocket Your Business – in Barcelona!!!

People buy from people they know, like & trust. It’s a common truth. Your personal brand is what people say about you when you are not there. It is based on their perception about you which can be formed even without knowing you personally. Successful personal branding entails managing this perception effectively. It’s about – how to sell without even having to sell, even to people whom you don’t know. As your personal brand sells it for you. Locally, nationally and globally. The sky is the limit. Well – the limit you set for yourself really.

Join this session and discover, how, through personal brand development you ensure that:

  • Your ideal customers choose your services instead of your competitors’ and you don’t even have to do a hard sales job,
  • Your customers find you themselves and bring their friends along,
  • You have absolute clarity on how you best deliver value and confidence to share it further and enjoyably,
  • You are recognized and trusted as the person of influence, a thought leader and an expert in your niche,
  • You profit running the business that you are passionate and excited about.

You will obtain:

  • Insights on how your personal brand development helps you achieve your goals and aspirations,
  • Inspiration to take action,
  • Practical tools and strategies that deliver real tangible results (yes, including your networking pitch, social media tactics and ensuring your personality authenticity).

This live training is combined with practical tips and strategies, so come prepared to participate. Inga will share her own unique blueprint of personal brand development and personal branding strategies that has helped herself and her clients to expand their businesses locally, nationally and globally.

Inga will also offer a couple of great prizes in the session:

  • The Success Planner book (impactful tools and valuable strategies to unlock your passion, achieve your goals and reach ultimate success) – the most active participant will receive a copy of this book.
  • “Master the Power of LinkedIn for Your Business” Online course – prize draw, the winner’s choice – which course to take.

Who is this for: Entrepreneurs, business leaders, freelancers, consultants or aspiring to be. It’s the success key to enhance your business development.

When: 7 June at 19:00 – 21:00.

Where: Coco Coffice, c/Manso 17, 08015, Barcelona, Spain

Why: discover how to Skyrocket Your Business exponentially!!

How to join: CLICK HERE TO GET YOUR TICKET

Inga Ezera, the founder of the Success Engine company, believes, that our success engine is inside each of us – we just have to find the right gas to fuel it up. She is an empowering and inspirational Personal Brand development partner and helps ambitious and dedicated entrepreneurs, business leaders and aspiring entrepreneurs like yourself to unlock their highest aspirations, think bigger, get crystal clear clarity and success strategies to achieve their ambitions and sky rocket their business and career quicker, smarter and bolder. She is dedicated to inspire you to think bigger and to empower you to achieve your goals and take you to a place in your life where anything is possible.

LinkedIn: https://www.linkedin.com/in/ingaezera/

Facebook: https://business.facebook.com/IngaEzeraBranding/

The Success Planner: http://thesuccessplannerbook.com/

What personal branding is not about

Some people perceive personal brand development as pure self promotion. That is so wrong!

Personal branding consists of 2 major parts – brand development for clarity and brand value communication to a   target audience whom you deliver value to. There are 5 milestones in the approach that I have developed for this empowerment:

1. VALUE. It all starts with clarity about your value, which is based on your talents – things you are great at while doing what you are passionate about – what you truly care about in your professional area, your own values and ethics, the way  you are different from many other people who deliver a similar value and of course – your purpose, mission and your bigger vision: your WHY you do what you do, how do you create legacy with talents that are given to you and what is the bigger aim that you are aiming to achieve.

2. TRIBE. When you have this clarity on your core things, your band, your true value, then what’s important is – to whom do you deliver value to. You cannot  sit on a mountain of value and do nothing about it. It is given to you to share it forward. So, the next step in personal branding is – who is your audience, client, customer avatar, employer – whatever you call it or whoever it is – whom can you help with your value and how would they most benefit from having this experience with you.

3. MESSAGE. Next step – your purpose is to choose the right communication channels and share with people whom you can help – how “your best” can help “them be their best”. How  are you able to deliver value for them. When you shift the focus from yourself to whom  you are serving with your value, it does not feel like self promotion or sales, it is a  must, to share your message and tell your story on how you can help and your thought leadership – your insights, opinions, ways of working. Otherwise – how would your people know you can help them in your authentic way?

4. INFLUENCE. In todays business environment you set your goals impactfully to achieve them automagically and deliver your pitch, your message, your thought leadership content and work in partnerships with others so that you can serve people together. Therefore your impact as the person of expertise or influence in a particular niche and for particular people is what matters.

5. VISIBILITY. And last but not least – yes, we do live in a digital and social media era. When you have clarity of what is the value that can be applied to serve and help others in a humble but impactful and personally excellent way, then social media strategies are a must for you to be heard, known and seen by your people whom you can help with your products or services. It’s a must for you to share your thought leadership and insights to help others learn and grow.

If you start your personal branding with a pure focus only on self promotion, but you do not have clarity of what are your talents and passion that you can apply to serve others, and how other people can benefit from  your delivered value, then it will feel like  pure self promotion or cold sales. And that is wrong.

Personal branding is about – how to sell without  having to sell. To people whom you can best serve or deliver value in your authentic way that you are personally excellent and passionate about delivering.  It comes from being personally excellent in your authentic way.  Its about how you care  and serve your customers and partners by applying your natural talents and passion  your way.  It’s about being the true you and not trying to be someone else.

Personal brand development comes together with humble confidence and belief in your value and how  you best share it with people who need it most.  The more value you deliver, the stronger is your brand.

Raise your profile to be the best you

I’m Inga Ezera, your personal brand development partner. I’m passionate about empowering people like you to be a better version of yourself and succeed by being your true you. Its all – through your personal brand development for clarity and personal branding strategies for raising your profile in front of your ideal audience.

How do you expect other people to know your greatness if you do not raise your profile? If you just keep it to yourself, you limit the opportunities for you and others. For you – to do more of what excites you and what you are truly passionate about, for others – to get inspired by your passion and benefit from you sharing your knowledge and expertise.

If you are either an entrepreneur, a business leader or a professional, raising your profile is a must now. It’s not so much for self promotion purposes, but rather for sharing your vision, purpose, knowledge and expertise, so that people get to know what you are truly great at and can come to you for your core expertise and passion to share it.

It is more for taking charge of and creating opportunities in your life to do more of what you are excited about and deliver value for others in a way that you love doing it.

If you are not clear about – what is your authentic way of delivering value, there is a really great self-help tool that I have created for you – The Success Planner book, you can order it on Amazon.com

If you do have clarity, but are on the edge of – not being sure why you need to raise your profile, here is why:

  • For entrepreneurs: you get more clients that are your ideal clients, that know, like, and trust you are the one they need and will find you themselves. You can focus on doing the job that you love, not on running after clients and selling your services to them.
  • For business leaders: you attract your ideal employees as people work for people they resonate with. It’s easier for you to work on business development as you are known in the industry for what and how you do things, and you can better impact and influence decision making for the business and your business stakeholders.
  • For professionals: you can stop doing the boring job and receive more opportunities to do the job that you are excited and passionate about, that has more meaning. We all live just once. If you are well paid now, but not really enjoying what you do, I’ll tell you this – you can get the same or better paid job that you truly enjoy. Just raise your profile in the right way to the right audience.

Here are my top tips for raising your profile:

1. Develop absolute clarity on your personal brand – your talents that you want to apply, your passion, values, your WOW effect, purpose, mission and vision for your life and then compile it into a short and snappy elevator pitch – into a short but impactful introduction, that conveys the message – of who you are, what you do and whom and how you can help. There is a best in you, you just need to be clear yourself – on what it is and bring it up. As an example, I can do many things in business, like I can recruit the best talent from the market, I can implement performance management programs etc, but what I truly and absolutely like best is – helping you to be the best version of yourself, be congruent and enjoy being truthful to yourself and others, raise your profile in accordance to that and enjoy what you do. I am great at inspiring you to think about it, empowering you to take action, equipping you with tools and strategies to do it and challenging you to, just do it!

2. For that, you need to define clearly who is your audience – your customer, employer, stakeholders – for whom exactly you are delivering value and what transformation you help them with. I advise you to be very specific about – who is it that you serve, help, deliver value, as then you can communicate and raise your profile where and in the way that they will see, notice and appreciate. As an example, my audience is people like you – entrepreneurs, business leaders and professionals and corporates who care about their people and want to do something disruptive, innovative and truly empowering for their people.

3. Social media content strategy – you can raise your profile either in 1-to-1 communications, networking – by connecting to 5-10 people per event, or – you can massively raise your profile through  thoughtful and purposeful social media content strategy. Your daily, weekly, monthly and quarterly communications, will ensure that your ideal audience will get to better know what you are all about, and how you can serve them and deliver value.  Also, what your values and work ethics are and what results you can deliver. As an example: I am  crystal clear on my top 3 messages for social media communication and I have a clearly defined social media content plan that is congruent with what I am aiming to achieve. You might have regularly seen my posts, videos, blogs and articles to inspire, and empower you to take action.

I hope this is helpful – inspirational, educational and practical. Now – its your time to take action.

Let me know if you have any questions and how you are progressing. I’d love to hear about your journey.

I’m Inga Ezera, your personal brand development partner. I’m passionate about empowering people like you to be a better version of yourself and succeed by being your true you. Follow my business page on Facebook for more inspiration and empowerment for practical action: Inga Ezera Personal Branding

Not sure what your goals should be? Read this…

This is a message to those who don’t know what their goals should be.  For those who want to achieve something, but not sure what and therefore they don’t. Does this sound like you? Tune in then! If you want to achieve something but are not sure what it should be for next year, or you keep being stressed because everyone now talks about setting goals for the next year and will start achieving them, but you have done it year after  year and not much has changed. Does this sound like you?

You know what? First of all, sometimes it is ok not to have goals for a period of time and just enjoy the flow of life. That could be your goals if it suits you. I had this situation a few years ago – actually – about 8-9 years ago. I usually need a plan, something aspirational to aim for, to go for it and to achieve. But there was a period in my life when I was not sure anymore what I wanted to achieve next professionally. I had a great role in my corporate job – HR Director and member of leadership board in the biggest and most successful company in the industry, there was really no way to go higher. I had a good life and friends. Everything was sort of ok. But I felt stressed. Totally stressed. As I could not set my goals for the next year. I was not sure what I wanted. It is a stressful situation for someone like me, who likes planning, setting goals, and aiming for something bigger.

It was so stressful that I eventually went to a couple of doctors for help. I went to a GP and said I need some medicine against stress. I’m stressed for not being able to set goals. He looked at me funny and prescribed some nerve calming tea. That did not help. I went to a homeopath – I thought maybe a non-traditional medicine could help. And she said, after having listened to my story – “it’s ok not to have goals for a period of time, it’s meant for enjoying the flow of life. Do not set fake goals just for setting them as you will be more stressed by not achieving them. You do not achieve goals which are not truly yours.”

And you know what – it  is true. It is better not to set goals than to set ones that are not yours. As you  struggle to achieve them and if you do  – you will not be happy at the end. So – I took her prescribed anti-stress medicine and advice to enjoy the flow of life for a moment until the clarity will come to me on what I wanted to achieve.

Yes, it is true – do not set goals that are not truly yours as it is dangerous. Dangerous from the  perspective of – you will be disappointed for not achieving them. If you are not 100% in to achieve them, you will not. And your subconscious mind blocks you from going 100%  into something that you are not passionate about and do not feel like achieving these goals will be a great gain and pleasure for you to achieve or by not achieving, it will be a great pain or loss. This is one of the reasons New Year resolutions don’t work or why you have not achieved the goals you set – they are not truly your goals, that you truly want to achieve , based on your personality, passion, purpose and higher vision of your life. Maybe they are goals that are forced onto you by society, by your spouse, family, friends or by you not knowing yourself really well.

A  couple of things you can do – increase self awareness through the journey of your personal brand development – exploring what are your talents, values, purpose etc and then setting goals in congruence with yourself. A great tool that can help is – The Success Planner Book. I have developed it exactly for this purpose – go check it out, get one for yourself and for your mate and ensure you set your goals in congruence with who you truly are.

The other thing you can do is – think about people whom you can help with your goals and mission. A great way to do this is – reflect upon your life story – the challenges you have overcome either in your professional or personal life, how did you overcome them, how did it make you a better person and what you can pay forward and teach others. I find this as a really strong cause and solid ground for goals setting – how can I best help other people, inspire them to achieve, overcome difficulties, succeed in their life, career or business. And through that reflection you might discover your cause, your calling and obtain clarity on what your goals should be for the next year.  It could be something you have struggled with in the long past and that has made you the person you are today, that might be something that was your challenge recently – it does not matter. The important thing is – if you had such a challenge, there might be other people who have similar  challenges and would benefit from learning from you.  This is your reason to live to help them grow.

There are a lot of examples that people develop their businesses successfully because of this, or people develop their careers successfully because of this approach. I encourage you to reflect today – what has been a challenge you have struggled with, resolved, what is your story and with whom and how  can you help to resolve a similar challenge.

As an example – a few years ago I struggled with raising my profile and being impactful in the corporate business I was in. I could not understand what is the issue as I have been really successful within the same company previously and with quite a few other companies in the market. When I explored, what is the issue, I understood, that the job I had to focus on at the time did not play to my greatest talents and to my passion. Part of the job did, but 50% of the time I had to work with and focus on issues that were not appealing to me. Of course, I could do the job as I knew how, but not being passionate about the content and not being able to really invest my best talents into achieving the outcomes, did not bring in me the greatest energy, self belief, confidence and impact to achieve results.

Now – one of my focus areas as an entrepreneur is helping organizations to empower their leaders, professionals and talents to be their best, to have clarity for themselves on how they can best contribute and have  courage to aim for and focus on how they can best deliver value – in a way that is true to and in congruence to themselves and brings value to the organization and customers. So many times I have seen the wrongdoing in organizations when people have been placed in the roles that are not congruent to who they are or are aspiring to be. And they lose focus, confidence, self belief and energy. Through my workshops and online programs I help people have clarity, self belief, confidence, impact and influence and raise their profile to be the best version of themselves – for themselves and for people they can best help.

I encourage you to revisit – whom is it that you can help and chose one of your goals related to that. If it brings value to the organization or your business – even better! But keep in mind,  revenue comes afterwards – first – whom and how you can help. Enjoy succeeding.